Urban Identity and Wayfinding -Case Studies of Philadelphia and Chicago

Effective use of design is within reach for small companies. This course profiles the impact of different design metrics on the effectiveness of modern on-premise signs. The research is reviewed on metrics from size to landscaping to dynamic information. Learn how to compare the relative merits of each design area in order to order to formulate a series of strategies for both the design and integration of on-premise signs into an overall design approach.

Please login to access member pricing.All prices are in US dollars.